August 28, 2023

Fashion has always had a pivotal role in the hip-hop industry since rappers rocked unique streetwear in the 1970s. Whether it’s illustrated through their lyrics or public appearances, rhymers go out of their way to wear clothes that draw attention. But sometimes, the unique parts of an artist’s outfit can go unnoticed after they have […]

Publicity is arguably the most misunderstood of all the marketing efforts recording artists go through. Many creators, from musicians and influencers to songwriters and producers, have wild visions of what publicity is and how it functions to support and enhance the trajectory of their career. Typically, these visions aren’t accurate. To clarify this process, here’s