#WeOnGo 🚦🚦🚦
After building anticipation during a critically acclaimed viral livestream with DDG, BIA has officially unleashed her highly anticipated new single, “WE ON GO”—a thunderous, high-energy anthem produced by the legendary Honorable C.N.O.T.E. This marks BIA’s first official release of 2025 and her triumphant return following a breakout 2024 that elevated her to new heights in music and pop culture.
ESPN, the global leader in sports entertainment, quickly recognized the song’s electrifying appeal. “WE ON GO” became the adrenaline-pumping soundtrack for marquee events including the WNBA and NCAA Women’s Final Four broadcasts, beginning in April. With its arena-ready echoes and booming bassline, the track continues to serve as a flawless sync for the network’s biggest moments.
BIA entered 2025 with undeniable momentum—and it’s easy to see why. In 2024, the Massachusetts-born rapper joined Nicki Minaj on the record-breaking Pink Friday 2 World Tour, one of the highest-grossing tours in hip hop history. She also made waves on the big screen, contributing to the soundtrack of Bad Boys: Ride or Die, starring Will Smith and Martin Lawrence. To kick off the new year, BIA’s 2019 cult-favorite “Perfect” with Sam i resurfaced thanks to a high-profile placement in Spike Jonze’s latest Apple AirPods campaign.
Her hustle and versatility continue to open doors. Just last month, BIA made a surprise appearance at Coachella alongside Los Angeles rap collective Shoreline Mafia, sending the crowd into a frenzy and racking up tens of thousands of views across social media platforms.
Intentional, relentless, and constantly evolving—BIA’s rise has been nothing short of inspiring. And as she shifts into overdrive, she’s sending a clear message to the world: WE ON GO.